86% of new mobile users never return to the app after initially downloading it. Only 2.7% stick around after day 30 and there is only a 60% chance users who do not come back within 7 days will ever return. Keeping these crazy numbers in mind is essential when planning and implementing your user onboarding flow.Continue Reading..
Optimizing your landing pages plays an important part in your conversion optimization journey. In many cases, it is wise to start testing different pages and flows before you’ve even figured out your top of the funnel strategy. The conversion rate for landing pages can differ dramatically depending on the way you attract your audience to your call to action. Continue Reading..
